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To Blog, or Not to Blog

January 7th, 2009

I’ve finally joined the ranks of the thousands of people on the web today who Blog. I’ve been wrestling with the decision of whether or not to start a blog for quite some time. It wasn’t that I didn’t realize the benefits of blogging.  I knew it would increase my search engine visibility, it would give me a place to demonstrate my expertise in certain areas and, over time it would encourage trust in me by my readers, giving me increased credibility and ultimately perhaps gain me a larger clientele. I knew the reasons for blogging, in fact, they were the same reasons I’d given to clients when telling them why they should be blogging.

So, with all the benefits known to me, why should I be holding back you might be asking? Quite simply, it was out of anxiety.  I was worried that I would run out of things to say.  How could I possibly come up with fresh material week after week, month after month?  And, when would I find the time?

Finally, when speaking with a friend about my struggle with blogging, I was told, “You know, it doesn’t have to be a masterpiece.”  And for some reason, those simple words struck a chord with me.  I realized I had been grabbing and holding on to any pessimistic fear that I had about blogging in order to convince myself not to do it.  Instead of focusing on the good that would come of it, I was allowing my inner-negative voice to control my actions.  Finally coming to the realization that my blog didn’t have to be perfect and acknowledging that there is a myriad of topics that I could write about,  I bit the bullet and decided that the benefits are too great to ignore any longer.

So, this is the first post of many in a blog that will focus on simplifying the lives of entrepreneurs.  My first resolution of 2009 is in full swing: inner-negative voice ignored and positive thoughts heeded. I hope you will join me for the ride.

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